5 Customer Service Hacks You Need to Know Now

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Customers are at the epicenter of any successful business. Without clients, your business will not survive. While most business owners understand this, why do the majority of them not view customer service as an integral part of their business? In industries with high competition, the businesses that win the most customers and retain long term […]

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5 Strategies to Help You Sell Anything

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Whether you’re selling flashy e-commerce products, insurance services to your clients, or anything in between, the process of closing those sales are very similar. The point is, it really doesn’t matter what you’re selling. It is the value that the product or service delivers to your customers that sells, not necessarily the product or service […]

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What Is A Warm Email And Why Do I Need One For My Outreach?

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Cold email outreach is still one of the most effective ways for businesses to acquire new customers, drive in more traffic, and directly book more appointments. By targeting verified prospects looking for a solution you provide, and delivering personalized messages that give value upfront, you’re increasing your chances of successful customer acquisitions day after day.  […]

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Beat The Spam Filter With 7 Tips From Email Professionals

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Picture this, you spend weeks crafting the perfect email automation campaign for your different segments. You finally hit “Send” and wait for the replies to roll in… but nothing.  In fact, it looks like barely anyone is even opening your emails! This situation, an email marketer’s nightmare, is what happens when your email campaigns get […]

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Importance of Regular Customer Engagement to Keep your Brand Top of Mind

Regular customer engagement is critically important in today’s noise-filled marketplace.  In order to stand out against the competition, your brand should be consistently engaging with your current clients through a variety of channels.  Not only does this provide on-going value for your clients, but can also increase the lifetime value and increased referral potential for […]

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What is a Follow-Up Sequence and Why Do I Need One?

what is a follow-up sequence and why do I need one inboxbrain

Often when sending an email to a prospective client, most sales people will focus on the initial email and neglect the art of a carefully crafted follow-up email.  Of course the initial email is very important. For many it will be the first contact you;ve made with a sales prospect and first impressions are crucial […]

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